A personalized buying and checkout experience can be one very crucial factor that determines the rate of ticket sales. ..

Calls to action (CTAs) can be a powerful tool to use throughout your marketing. Over 90% of visitors that read your headline will..

Purchasing last minute event tickets is easier than you think when you use one of these free ticket finding apps to help!

1. ..

You have a fantastic event planned – great for getting your local community members involved.  The problem is telling the them..

As event managers, you want to pack your event with as many attendees as possible. Every ticket sold calls for a small..

It’s almost 2020! 🥳🎉🎊 At Purplepass, we’ve had an incredible year of successful events, new customers, and technology changes...

Merchandise can be a serious game-changer for your event. It creates an entire revenue stream that can absolutely dominate your..

Planning an event can exhaust a person and there is a lot that needs to be taken into account 24/7 leading up to the event day...

TikTokis a social video platform where users can create and share short musical videos. I’m sure you’ve seen them by now as they..

Humans love a good, honest competition. When we have the chance to compete against others, our dopamine levels (the feel-good..

One important part of event planning is risk management. The risks that can fall upon the guests, staff, and performer/talent..

A concert, seminar, or even a large-scale event like Coachella is going to attract not just residents and those in the..

We live in an increasingly digital minded society. With powerful tools like LinkedIn and Slack, connecting to people has never..

Over 35% of event planners say that registering enough guests is their #1 challenge. As event marketers, we’re always on the..

With so many ways to promote your event, it helps to know about the different event promotion services available. Eventful and ..

While every event is different, everyone has the same goal: sell more tickets! If you are selling expensive tickets, there are..

The winter holiday season, and the increased generosity surrounding it, presents the single biggest opportunity of the year for..

Social media has become essential for every modern business and blog today. Why? Because social media platforms are the best..

Marketing a charity or fundraising event is one of the most important steps that come before the actual event day. If you aren’t..

An email is only as good as its design elements. You’ve taken the time to create a headline recipients  can’t resist, but if your..

If you noticed ticket prices for the last festival you attended were skyrocketing, it’s part of the global phenomenon of..

There are over 5,200 events and meetings every single day in the United States. As an event marketing director, your goal is to..

Is your event coming up? Are your ticket sales not as you’d expected? If you are too swampedto promote your event, it might be..

Founded in 1908, Abraham Baldwin Agricultural College (ABAC) has been providing hands-on experience and individualized learning..

Loyalty programs can be found almost anywhere and everywhere online, used as a clever marketing tactic to bring in more loyal..

A big percentage of people reading this article have used payment plans before. Think about paying a student load, car payment,..

Running a museum or art gallery is incredibly rewarding. You get to display pieces of culture and keep history alive while ..

Making a living as an artist isn’t always easy. According to an independent market report, around half of all artists take home ..

In the Fall of 2017, there were over 3.5 million full-time teachers engaging students and creating tomorrow’s next doctors,..

Most event promoters new to the industry don’t know when it’s time to make the change and sell their tickets online. For some..

Involving parents in events for their children sounds so... perfect. The parents get to spend more time with their kids, and you..

People look at customer reviews for almost anything! Business, service, products and even events. A good review can get you more..

Promotional products are the cornerstone of the B2B events industry. From conferences and meetings to keynote stages, merchandise..

Throwing together a music festival can be an exciting experience filled with plenty of challenges and massive rewards. The..

Whether you’re an indie film buff looking to bring a niche group of loyal movie nuts together or you’re an event planner looking..

Volunteers are the cogs that make the nonprofit industry function. But let's be honest — volunteers can be a massive pain point..

Are you finally getting around to building your event planning business? New to the industry? You came to the right place. As you..

Assigned seating, reserved tables, open seating, general admission, why are there so many options?! Before deciding on your floor..

As providers of ticket solution software, we get to answer a ton of customer questions regarding event tickets.

• What kind of..

We all know that the B2B event ecosystem survives (and thrives) on sponsors. These cash injections unlock event value,and having..

In the events industry, you always have to be on top of your game. You need to know where customers are actively looking for..

Did you know that 77% of people say that food is important when they attend an event? 80% admit that they would return to the..

With over 19,000 restaurants, New Jersey generates over $18 billion annually from the restaurant business. Unfortunately, having..

If you are hesitating with starting an event marketing campaign in order to generate more leads, you shouldn't! Such a..

It’s confirmed: you've been chosen to deal with everything event promotion, and now it’s your responsibility to make sure tickets..

Being an event planner can feel an awful lot like being Tom Hanks in Cast Away. It can feel... lonely. This may seem strange..

Carnivals, fairs, and concerts all utilize wristbands for tracking attendee entree and further management for their events. But..

Purplepass Ticketing welcomes another school district to the family; Camas School District! Camas School District is home to 12..

As a nonprofit, everyone thinks spreading your mission is your primary aim. And they’re right… sort of. Here’s the problem — your..

The events industry is always hyped about the latest-and-greatest business event or that star-stuffed concert. But most of the..

In the past, we’ve touched on using Facebook and Twitter to sell tickets, and we still highly recommend both of those platforms...

Time plays an important role in ticket sales. Timing your event tickets to be on sale a few months in advance will satisfy the..

Every event planner has two favorite words — “Sold Out.” Being able to hang that metaphorical sold out sign means that you’ve..

If you’re an event planner looking to play Cupid, hosting speed dating nights may be the perfect way to build a business while..

Marketing is one of the most crucial aspects of any kind of business. It is the elementary approach of researching, promoting,..

Event aesthetics matter. The colors of your brand can improve customer recognition by 80%. And 92% of people pay attention to..

When you’re hosting an event, you’ve got to start getting the word out somewhere; the best place to start is online. If you want..

Whether you’re selling the latest-and-greatest food tech, promoting your amazing new cookies and pies, or you’re trying to get..

Selling a ticket is like unlocking a little treasure chest filled with event-transforming goodies. Your ticket sales help you..

Organizing an event that draws and charms the audience is a herculean task. Successful events don’t happen by chance. It’s easy..

Over 40% of marketers believe that events are the single best marketing channel on the planet. But, you don’t have to throw your..

Every event is different. Sometimes, an event needs extra hors d’oeuvres and bubbly, and other times you need a few metal chairs..

Running an event can be an expensive, time-consuming process. Often, you won’t have the resources to onboard people for every..

A webinar is an online class session or a virtually conducted seminar, developed to educate the participants on a clearly defined..

With today's advancing technology, there’s just no need for printing paper tickets to attend events anymore. It’s outdated,..

Most nonprofit event teams have three primary drivers of event ROI — ticket sales, sponsors, and on-site donations. And, while..

For event planners, finding enough event attendees always makes its way towards the top of the list of the biggest challenges...

While nonprofits are mission-driven and dedicated to raising funds (and/or distributing funds) to a specific cause, that doesn’t..

You work hard to get people into your event. Whether you’re running a conference, panel, or major #event, you’ve probably spent..

Are you planning on throwing a killer event? Tickets and wristbands are the two most popular ways of tracking attendee entree to..

Efficient automation and personalization are keys to any successful email marketing campaign. Automation makes repetitive tasks..

We all know what we want from our website, but figuring out how to make that happen is a whole different story. There are a..

The event management world is pretty close-knit. You can’t talk to your friends-and-family about that pesky vendor with an..

Starting your own business may not be a big deal on paper, but it takes an incredible amount of guts, drive, ambition, and..

Some events and activities rely on the season pass model. Snowboarding, skiing, and even (recently) movies are all glued to..

Are you sweating your next conference presentation? Whether your silver tongue is a bit more bronze than you’d like to admit or..

Creating captivating events requires significant cash flow. Between vendors, talent, and venue, event managers face a slew of..

The ticketing industry is filled with fakers. And we’re not talking about the people; we’re talking about the tickets. In fact,..

Event organizers, planners, and promoters have their hands full throughout the entire process of event planning. Whether that’s..

$10.3 billion worth of event tickets are expected to be purchased online this year, 2019. In other words, people LOVE to buy..

Video marketing is a fantastic way to promote your event across all digital channels. But, knowing that you need to create a..

From deciding on a venue to choosing vendors, planning an event requires a lot of forward-thinking, strategy, and preparedness...

Event planning is all about the "b" words— like budget. The bulkier the budget, the bigger, better, and bolder the event can be...

As an event planner, you do a lot of, well, planning. You coordinate the marketing and advertising efforts of your event, manage..

Running an event can be a serious pain. You have to print and organize ticket materials, run the front-door, communicate with ..

We’re rapidly approaching Fall and Winter — two extremely active seasons for events. Between those Halloween parties and..

Increasing your business’s SEO is just as important as growing your sales and boosting your brand’s presence. It is a critical..

One of the most common ticketing questions that most event organizers will run across is this — "why aren't my event tickets..

Whether your goal is to raise money for healthcare, protect wildlife, or build water networks in 3rd world countries, all ..

Did you know that 12% of people that try to purchase tickets end up getting scammed? Fake tickets make up a massive industry,..

Technology innovations have taken the event industry by storm and it’s moving into the future in leaps and bounds; more and more..

Selling tickets and promoting your event isn’t easy. And sometimes nothing works out. Your social media ads aren’t getting any..

Claimed to be one of the best U.S Labor Day Events in 2018 by CNN Travel, you won’t want to miss San Diego’s U.S Sand Sculpting..

The events industry supplies over 6 million jobs in the US alone, and each year, there are millions of meetings and events that..

36% of event marketers say that their biggest challenge is registering enough event attendees. When you consider some of the..

Being an event promoter is a life filled with excitement, strategy, and plenty of unique opportunities to grow professionally and..

“No one really knows why humans do what they do.” — David K. Reynolds

Marketing your event, selling tickets, and succeeding as an..